Designs and Ad Campaigns
Heat Street News Website
These are a collection of work in my current job as a graphic designer and photo editor in the news publication Heat Street which is part of Dow Jones.
Heatstreet mobile page design
Heatstreet mobile page designs for Google AMP pages and Facebook Instant Article pages
Infographics
Infographics for some of the news articles
Heat Street Newsletter sign up in house ad campaign
Coca Cola and My Coke Rewards Mock Ad Campaign
This mock Ad campaign was part of a competition called the creative bootcamp hosted by the One Club. It was a competition between CUNY students all over the five boroughs. We got Coke as a real client and a real brief to follow and solve their problem which was to reinvent and appeal their "my coke rewards" to millennials and to get all of their products such as Dasani water recognized under the coke family.
Roasting Plant mock Ad campaign
This is a mock ad campaign for roasting plant coffee shop. The concept for this is the art and science of coffee making. Their slogan is the art and science of coffee. I wanted to take that and make the whole idea surrounding the ads.
Cheer mock Ad campaign
This mock ad campaign is for cheer detergent. The concept is to take the brightening and anti-fading aspect of cheer as the base of the ad. The target audience is geared towards millennials who want to keep their vintage clothes vibrant
Sisqo: Last Dragon Album
This project was done while I was an intern at the bridge agency. Along with the creative director Anthony Hernandez we created the concept and direction of the album. I created the photo manipulations and retouching with the guidance of the director. The layout was done by the creative director.